Pre-production
The thinking that stops a shoot day from being wasted. We study the business or project, work out what the media actually needs to do, and build a plan around it before anyone picks up a camera.
This is where most of the value gets decided. A clear brief means the shoot day runs short, calm and on budget, and nothing important gets remembered on the drive home.
What happens
- Needs and audience case study
- Concept and creative direction
- Shot lists and storyboards where useful
- Location recce and access checks
- Scheduling and call sheets
- Deliverables mapped to where they will be posted
What you get
- A written plan you can sign off
- A running order for the shoot day
- An agreed list of final deliverables
- A fixed quote with visible line items
